Sony Alpha 7 IV Full-Frame Mirrorless Camera Body

Sony Alpha 7 IV Full-Frame Mirrorless Camera Body

110569
£1,779.00
Price includes £300.00 cashback
Today you pay £2,079.00
In Stock & Available in store (see store stock below)
Regular Price £2,179.00 Special Price £2,079.00
In Stock & Available in store (see store stock below)
SKU
110569

Claim £300 cashback!

Claim cashback on selected Sony mirrorless cameras, lenses and accessories. See what's included on the Sony Offers Page.

To claim your cashback or for more information, please visit the Sony website.

PLEASE NOTE: Cashback claims cannot be made until 30 days after purchase and you must sign up or sign into an existing account on the Sony website in order to claim.

Please make a note of the claim information and website address as this will not be visible on this product once the promotion has ended.

OFFER ENDS: 31-07-2024 23:59:59

FREE 3-Year Warranty worth £120!

Focus on the shot... we've got the rest covered, with a FREE 3-year warranty, worth £120, included with your purchase! The free warranty will be added to your purchase automatically, and you can find the full terms and conditions at wilkinson.co.uk/coverplus

We want to assure you that all our stock is genuine UK stock, and we don't sell "grey imports" like some other websites offering free warranties. At Wilkinson Cameras, we strive to make things as easy as possible so you can focus on using your brand-new equipment without any worries. 

A Free 3-year CoverPlus warranty is available on mirrorless cameras and lenses priced at £500* and over until the promotional end date below. *Excludes medium-format mirrorless cameras and lenses, (Fujifilm GFX. Hasselblad), Pre-Owned equipment and 3rd Party lenses (Sigma, Tamron, Samyang, etc.).

OFFER ENDS: 31-12-2024 23:59

Save 5% on Sony FE Lenses*

Save 5% on Sony FE Lenses *when purchased with this camera. The offer is valid on new Sony FE mount lenses and can be applied to multiple lenses.

The discount will be added automatically at the checkout when a valid camera and lens(es) are in your basket!

OFFER ENDS: 31-07-2024 22:59

Part-exchange bonus available - trade-in today!

Get 10% MORE for your old equipment when you part-exchange!
When you part-exchange against any new, camera lens or binoculars priced over £1000, we'll give you 10% more for your old equipment!
That means if you are looking to buy this item, then your old equipment will be worth 10% more in part-ex value.

If your old camera, lens or binoculars are worth £500, then we'll give you £550! If they're worth £1000, you'll get £1100 towards your new equipment! The best part is, you can combine this offer with any other current promotion... so there's never been a better time to clear our your cupboards or upgrade to the latest model.

Get a quote online today - we reply to most quotes within just a couple of hours.

OFFER ENDS: 03-07-2024 22:59

Redefining a new standard of Full-Frame cameras, the Alpha 7 IV seamlessly merges outstanding 33MP image quality, 4K 60p video recording, refined handling and fast sharing abilities making it the perfect hybrid camera. With top of the line Real-time autofocus in photo and video, the Alpha 7 IV gives the power of Sony’s best technology into the hands of creators and professionals.
Curbside Pickup
Our order cut-off point for same-day dispatch is 3pm Monday-Friday (excluding bank holidays) for most orders, but 1pm for orders paid for using Finance. "Working Days" are Monday-Friday excluding any bank holidays. Please see Delivery Information for more information.

Trade In

Part-exchange your old equipment and put the money towards your latest purchase.

Trade-In Today

5%
OFF

Key Features:

  • 33MP Exmor R CMOS sensor
  • Real-time tracking autofocus and EyeAF (animal, human and bird)
  • Shoot at up to 10 fps
  • 5-axis in-body stabilisation
  • 4K 60p video with 4:2:2 10 bit and S-LOG 3
  • Real time video AF
  • Live-streaming
  • Full-frame camera
  • 3" vari-angle touch screen monitor
  • FZ100 Battery for compatibility across the Sony range

 

Breathtaking Image Quality

The 33 MP full frame Exmor R back-illuminated sensor paired with new Bionz XR processing power delivers outstanding professional image quality - even in low light situations - for all. Inheriting the latest colour science and creative modes from professional Sony cameras, shoot true-to-life vivid images with your own style.

 

Best Autofocus Yet

Equipped with the latest Real-time Tracking and Eye AF technology (human/animal/bird) for effortless tracking of your subject while shooting photos or recording videos. In addition, the Alpha 7 IV shoots at up to 10 frames per second with fast buffer clearance to capture the best moment of the action unveiling in front of you.

 

Unique Shooting Experience

With a refined design, the Alpha 7 IV includes a fast and clear 3.69M dots electronic viewfinder, a new 3'' vari-angle touchscreen monitor and a 5 axis In-Body Image Stabilisation (IBIS) system for a comfortable and stable shooting experience. With the inclusion of Sony's intuitive new touch capable menu system, a dedicated Photo/Video/S&Q dial, and a dual card slot, switch seamlessly from photo and video and focus on your creativity.

 

Video Content Creation at its Best

Record your content in 4K glory at up to 60p with full pixel readout and no binning for the best quality. For seasoned filmmakers, the Alpha 7 IV can record in 4:2:2 10 bits and includes S-CINETONE/S-LOG 3 picture profiles for a cinematic look and ease of editing. Paired with blazing fast Real-time autofocus technology, track your subject's eye in motion with ease - it works for humans, animals, and birds. The Alpha 7 IV also includes unique video tools such as breathing compensation, a digital audio interface to attach professional audio microphones and a heat dissipation structure for long recording sessions.

 

Your Content, Always Connected

The Alpha 7 IV has livestreaming at up to 4K15p or Full HD 60p without the need for a capture card to keep you connected with your audience at all times. With the latest USB-C gen 3.2 compatibility, ultrafast Wi-Fi chip, and an automatic Bluetooth image backup mode on this streaming camera, transfer and share instantly your images with the world.

 

The Best Sony Experience

Choose from 40+ Sony native full frame lenses to unleash your creativity. Designed specifically for Sony cameras, experience the best quality and shooting experience with Sony lenses.

More Information
Weight 10.000000
Brand Sony
Condition New
EAN 4548736133754
MPN (Manufacurer product no) ILCE7M4B.CEC
Product Type Camera
Megapixels 30.4
Lens Mount Sony FE Mount
Sensor Size Full Frame
Crop Factor 1x
ISO Range Still images: ISO 100-51200 (ISO numbers up from ISO 50 to ISO 204800 can be set as expanded ISO range.)
Continuous Shooting Hi+: 10 fps, Hi: 8 fps, Mid: 6 fps, Lo: 3 fps
Sensor Type 35mm full frame (35.6×23.8mm), Exmor R CMOS sensor
Lens N/A
Card Type SD, SDHC (UHS-I/II compliant), SDXC (UHS-I/II compliant) and CFexpress Type A
Battery NP-FZ100
Dimensions (body only:) Approx. 131.3 mm x 96.4 mm x 79.8 mm, Approx. 131.3 mm x 96.4 mm x 69.7 mm (FROM GRIP TO MONITOR)
Weight Approx. 658 g / (with battery and memory card included)
Additional Features Bluetooth Wi-Fi Live streaming
Aperture Range N/A
Focal Length N/A
Shutter Speed Range Still images: 1/8000 to 30 s, Bulb, Movies: 1/8000 to 1/4 (1/3 steps), up to 1/50 in AUTO mode (up to 1/25 in Auto slow shutter mode)
Viewfinder 1.3 cm (0.5 type) electronic viewfinder (Quad-VGA OLED)
Flash External flash required
Auto Focus System Fast Hybrid AF (phase-detection AF / contrast-detection AF)
What's in the box Rechargeable Battery NP-FZ100, AC adaptor, Power cord, Shoulder strap, Body cap, Accessory shoe cap, Eyepiece cup, USB-A to USB-C cable (USB 3.2)
Compatible Lenses E-Mount lenses
Dual Card Slots Yes
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