The classic camera styling, the stunning tactile matt black finish, the sleek dials and buttons; every surface, edge and corner of this analog instant camera has been crafted to perfection.

Two identical shutter buttons. One on the side for landscape shots and one on the front for portraits, both designed for easy handling, whatever the aspect.

As well as a tripod thread, the INSTAX mini 99 also comes with a precision-milled Base Grip Tripod Mount accessory that acts as a handy grip when unmounted.

The included shoulder strap means you can glide from gig to gallery to street festival with the INSTAX mini 99 instant camera draped effortlessly over your shoulder.

Turn the lens dial to power up your camera. Stop at Landscape for distances, Macro for stunning close-ups or Standard Mode for everything in between.

With the INSTAX mini 99 you can let the colour do the talking. Twist the Colour Effect Dial and you've got six awe-inspiring analog colour effects to fuel your creative freedom (all powered by colour-changing LEDs located in the four corners inside the camera). Don't want to use a colour effect? No problem, just twist the dial to Normal Mode.

Low-key or high-key? With the Brightness Control Dial, you'll always be in tune. For the brightest exposure select L+, for the darkest, choose D-. In between you'll find L and D, and N if you're looking for standard brightness levels.

Darken the edges of your photo to draw attention to the centre of your image with the Manual Vignette Switch. Turn it on and the lens aperture narrows, creating a powerful artistic look. Turn it off to capture all available light for a more natural shot.

Fill-in flash, Red-eye removal, Automatic Flash or Flash off, the INSTAX mini 99 lets you choose the flash function to match the look you envisage. They're simple to select, cleverly altering the tone of your shot to maximise your overall creative expression.