Insta360 – Who, what and why do you want one?

Who are Insta360?

Insta360 are a brand built on sharing experiences in the most immersive way possible.

Innovative, creative and unique: Insta360 products are built purely for capturing all your best moments from every angle and making it easy to share them with the world. There’s been over 100 million photos and videos captured and shared with Insta360 products, we think that speaks for itself!

We’ve summarised the top Insta360 products below so you can see what’s on offer and decide which product is best suited for your needs.


Insta360 One R Twin Edition

The Insta360 One R Twin Edition transforms smoothly and simply from a 360 camera to a 4K 60fps wide-angle camera. You’ll always have the right tool to capture the action.

Target Audience

The Insta360 One R Twin Edition is perfect for vloggers and content creators out and about that want to capture more in frame.

Key features

Shoot in 4K 60fps or 1080p 120fps to capture dynamic action in dramatic clarity with the Insta360 One R Twin Edition. Shooting in 360 gives you all kinds of perspectives, and if you simply can’t choose your favourite angle when editing, let the Insta360 One R Twin Edition’s Auto Frame AI choose for you! The AI uses a powerful computer-vision algorithm to select all the best angles.

The Dual-Lens 360 Mod offers Super 5.7K resolution, leveraging H.265 encoding, advanced image processing and an AI-powered finishing algorithm to preserve all the little details.

With FlowState stabilization, you can be assured your footage will be smooth and steady, even in low light. Plus, with modes including Night Shot, Starlapse Mode, Colour Plus, and Slow-Mo, you can capture great shots in a range of situations.

The Insta360 One R Twin Edition is also IPX8 waterproof to 5m (16.4ft).


Buy Insta360 ONE R Twin Edition Now

Also available is the Insta360 ONE R Ultimate Edition, which includes 2x Battery Base, an Invisible Selfie Stick, 32GB MicroSD Card, Lens Cap and Mounting Bracket.

Insta360 One X2

The Insta360 ONE X2 is a pocket-sized camera that boasts 5.7K 360 video, IPX8 waterproofing, a 360 touch display and AI-powered editing features. Capture every angle at once, and open up the possibility of perspectives that would usually require a trusty cameraman or a drone.

Target Audience

The Insta360 One X2 is ideal for capturing action sports such as snowboarding, skiing or mountain/motor biking. Additionally, the Insta360 One X2 changes the game for solo vloggers and content creators thanks to the MultiView function.

Key features

The Insta360 ONE X2 supports HDR photo and video, delivering shots with great dynamic range. There are 4 ways to shoot with the Insta360 ONE X2:

  • 360 – capture the moment from every angle in 5.7K. You can choose your favourite angle when editing, or let the Insta360 ONE X2’s Auto Frame AI do it for you. (Improved video recommendations and a new photo algorithm help you find the perfect shot in seconds!)
  • Steady Cam – capture ultra-wide, super steady videos.
  • InstaPano – capture stunning, seamless panoramas with a single tap.
  • Multi View – display two angles with different fields of view simultaneously, and ensure you’re always in frame with face tracking.

And whether you’re shooting in 360 or Steady Cam mode, FlowState stabilization keeps everything looking smooth.

Furthermore, the TimeShift hyperlapse feature is available for both 360 and Steady Cam shots. TimeShift Hyperlapse allows you to adjust the playback speed while reframing your shot in any direction.

The Insta360 ONE X2 also boasts IPX8 waterproofing. Submerge down to 10 meters (33ft), where AquaVision auto-balances out colours, meaning your underwater content is crystal clear.

Four mics capture and amplify your voice no matter how you hold the camera. You can record stereo audio with the smart wind-reduction algorithm or record ambisonic for a full immersive experience.

Finally (and particularly useful in the new era of home working!), you can use the ONE X2 as a webcam. Get a wide angle split-screen view on all the popular meeting platforms and stay connected with friends, family and colleagues.


Buy Insta360 ONE X2 Now

Also available are the the Insta360 One X2 with 64GB MicroSD Card, the One X2 Pro Kit, and the One X2 Premium Kit.

Insta360 Go 2

The Insta360 GO 2 is a thumb-sized action camera, but don’t let its tiny size fool you. The GO 2 features a 1/2.3” sensor and natively captures at 3K and then scales down to a crisp, smooth 1440p. This camera offers power and performance in a tiny, compact body, and, weighing just 27g, this makes the GO 2 perfect for taking literally anywhere.

Target Audience

The Insta360 Go 2 is perfect for capturing action and sports from a unique, close up perspective. Mount it onto your head/chest when playing football, or even attach it to the end of your snooker cue! And it’s not just sports – mount it on your pet, mount it on your guitar, your fishing rod, your car, even your paintbrush! The Go 2 really is an all rounder thanks to its super compact size.

The Go 2 is also ideal to take on holidays, whether you’re going on an adventure or just lounging by the pool.

Key features

The Insta360 Go 2 is the perfect camera for all occasions, with 32GB of storage and a max clip length of 15 minutes. It is magnetic, so it can be worn, stuck or mounted onto just about anything!

The GO 2 can be controlled with the touch of a finger, or wirelessly via your phone or the Charge Case. Your phone connects to the GO 2 in or out of the case, so there’s no messing about. And speaking of the case: as well protecting your GO 2, it can also be used as a charger, remote control and tripod.

There are various shooting modes to choose from, and Flow State stabilisation means your footage will always be seamlessly smooth, no gimbal required.

Shooting Modes:

  • Slow it down. Shoot at 120fps to slow down to 4x slow-mo.
  • Hyperlapse: GO 2’s stabilisation revolutionizes hyperlapses. A unique TimeShift feature lets you easily add dynamic speed ramp effects.
  • Timelapse: Record a time lapse from any angle.
  • Nightlapse: Turn on Nightlapse mode and the GO 2 will use AI to adjust the exposure and intervals.
  • HDR Mode: Brighten the colours. Best used for stationary shots.

The Insta360 GO 2 is waterproof down to 4m (13ft), so you can also take it out in the rain or down to the beach without any worries. AquaVision uses AI to correct for underwater haze and make colours just as vibrant as above ground.

Buy Insta360 GO 2 Now


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