Full Frame LUMIX is here – LUMIX S1 & S1R

Full Frame LUMIX is here. You’ve been asking for it. Panasonic have delivered… and wow, they really have delivered! Not one, but two brand new full frame mirrorless cameras, both loaded with amazing features.



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Ultimate Resolution. Professional performance.

A new 47.3 megapixel CMOS sensor that delivers incredibly realistic detail – the highest resolution currently available in a full frame mirrorless camera and impressive low-light performance. This is a sensor designed to give outstanding stills performance.
Lumix S1 and Lumix S1R



The Ultimate Hybrid – fulfilling your video and still needs.

A new 24.2 megapixel CMOS sensor that delivers incredibly realistic detail plus 4K video recording with no time limit, low-noise and great colour fidelity. A 4:2:2 10-bit output, V-Log and HDR capabilities are planned to be made available by a software upgrade option in the future. This sensor has been designed to offer excellent stills performance but also deliver incredible video to meet professional video requirements.

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Lumix L Lenses

The L Mount

This is also the launch of a new mount system for LUMIX, the L mount. L Mount is a collaboration between Leica, Sigma and Panasonic.  Mix and match Leica L and SL lenses and take advantage of new and existing lenses from Sigma featuring the L Mount.

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The Build:

Both models feature the same high quality magnesium alloy body. It’s dust, splash and freeze resistant to -10C and its shutter is rated to 400,000 actuations.

It also features the “largest in class” viewfinder, an astounding 5.760k-dot resolution. The OLED live view finder is incredibly realistic, with no noticeable lag – we think it’s the most impressive LVF we’ve used to date.

It’s not small, but this is a mirrorless camera aimed at the traditional DSLR user. It offers all the benefits of mirrorless and is packed with technology. But, it’s larger size will appeal to those who prefer a good grip and a better balance between large full frame lens and smaller mirrorless body. Yes, it’s big – but it’s well laid out and will appeal to people who already use or are looking to upgrade to full frame, professional level cameras.

Existing LUMIX G9 users will definitely feel immediately at home with the LUMIX S1 or S1R.

Dual card slots will appeal to professionals and the LUMIX S series features an SD and XQD. Future firmware updates will also allow the support of CFExpress cards.

The tri-axial tilt rear monitor ensures that it is durable, but still offers a multitude of viewing angles and the top status LCD panel ensures you have maximum visibility of your settings.

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The Technology:


6-stop 5-axis Dual I.S. 2 image stabilisation technology uses both the in-body 5-axis stabilisation and the lens O.I.S. (optical image stabiliser) on LUMIX S lenses. Low light, telephoto shots or one-handed shooting are now possible with up to 6-stops slower shutter speed.


High Resolution Mode (187MP on the LUMIX S1R and 96MP on the LUMIX S1)

Sensor shift technology combines 8 consecutive images to provide ultra-high precision shooting. This is ideal for landscapes, architecture, detail-heavy or still life macro. But, it can be used in situations with moving subjects too.


HLG Photo Mode

If you have compatible Panasonic 4K TV, then this mode is for you. Chances are you don’t, but it may be that this technology is more widely adopted in the future. Hybrid Log Gamma Photo Mode provides a wider dynamic range to reproduce light and shadows with natural contrast.

Sadly, you can only see the results on a compatible Panasonic TV for the time being.


High Precision Shutter Unit

Offering a maximum shutter speed of 1/8000 second to capture fast-moving subjects and to use a high-speed lens with a fully open aperture, even outdoors. The external flash can be synchronised with the industry’s current fastest shutter speed of a maximum of 1/320 second.


High speed, high precision AF of approximately 0.08sec.

Lens, sensor and the new Venus imaging engine combine to achieve lightning fast, precise autofocus.

Combining Contrast AF with Panasonic’s DFD (Depth from Defocus) technology, both the S1 and the S1R achieve autofocus of approximately 0.08 seconds.


Low light AF in -6EV

The LUMIX S1 and LUMIX S1R excel in low-light shooting. Even down to -6EV, autofocus is reliable and fast.


Adoption of AI Technology

The LUMIX S1 and LUMIX S1R is programmed to detect specific subjects. Humans and fast-moving animals (including wolves, foxes, big cats and bird species). The S1 and S1R will track these automatically, even if they turn away from the camera.


Video Recording Performance

4K 60p/50p video recording is available in the LUMIX S1 and LUMIX S1R. The LUMIX S1 is capable of recording a full-pixel readout of signals and a crop factor of 1.0x in 30p/25p with no time limit (this is limited to 29minutes 59 seconds in 4K 60p/50p) at both 4K and Full HD, as well as HDR video recording.


The LUMIX S1 will also have an optional, chargeable upgrade available to enable 4:2:2 10-bit 4K 30p/25p internal video recording, 4K 60p/50p HDMI output and V-Log.


High Speed Video

The High Speed Video lets you record slow motion video in 4K (max. 60 fps/50fps) and Full HD (max. 180fps/150fps).

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Lumix Pro Logo


These cameras mark Panasonic’s entry into the professional market and they know that pro’s need support. Welcome LUMIX PRO. This is a global support and service network for LUMIX Professionals with a range of levels depending on your equipment.

A range of domestic and global maintenance and repair service benefits will be available – including complementary maintenance such as sensor, EVF, body cleaning or a lens calibration*. Members will also have access to expedited and guaranteed turnaround time, or access to loan equipment when turnaround time cannot be met. The bundle of services and support within the multi-tiered programme is designed to fit the requirements of the individual photographer.

Existing LUMIX G Series and new LUMIX S Series users can now register their equipment and start to receive the benefits of the LUMIX Pro service. This will be free of charge if you register before March 31st 2019. The level of support will depend on the equipment registered.

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Sample Images:

These were taken on a Lumix S1r sample unit at a recent press launch in Barcelona.

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Pre-Orders Offers:

Pre-Order with a £100 deposit

Pre-orders are now being taken for the LUMIX S1, LUMIX S1R and LUMIX S Lenses. You can choose to pay a £100 deposit, which is fully refundable should you change your mind. We’ll add you to the pre-order list and allocate stock on a first come, first served basis. First stocks are expected March 13th onwards. When your camera is due to arrive, we’ll be in touch to let you know and to arrange for the balance to be paid.

If you wish to pay using the 0% Finance offer, please select the “Payment in Full” option. Please ensure you follow the instructions for applying for 0% Finance offers as found at

The finance agreement will only begin once your order is shipped.


Part-Exchange and save at least £200

Part-ex your old equipment and we’ll add £200 to the value when you’re buying a LUMIX S1, LUMIX S1R, or LUMIX S lens. If your old equipment is worth £10… we’ll give you £210!

We’ll give you £200 on Body only options, Lens kits and LUMIX S lenses. Buying a LUMIX S camera along with a new LUMIX S 50mm F1.4 or 70-200mm F4 lens? You’ll get the bonus on the camera and each lens. So you can save up to £600!


12 Month’s Platinum Subscription to LUMIX PRO

Pre-order a LUMIX S1 or LUMIX S1R and you will be eligible to register at Platinum level at LUMIX PRO.


FREE Sony XQD 32GB card worth £89

Free Sony XQD 32GB card worth £89 when you pre-order a LUMIX S1 or LUMIX S1R by March 31st 2019.


24 Month’s 0% Finance Available

Spread the cost of upgrading to LUMIX S over 24 months, Interest Free. Find out about Interest Free Finance options at

You will need to select the “Payment in full” option if you wish to take advantage of this offer. Your 24 months will begin from the day you receive your camera, not the date that the order is placed. Please ensure you follow the instructions for applying for 0% Finance offers as found at

Finance is subject to status. 0% APR representative.

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Preview Days

Liverpool | 10th February
Preston | 10th March


Call into Preston or Liverpool to see the new S1 or S1R. See the camera for yourself, test it out and ask and get expert advice. Call in any time between 10am and 4pm.

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phone 01772 252188
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