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Sony Alpha 7R IV Mirrorless Camera Body

Sony A7R IV Mirrorless Camera Body play

  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body
  • Sony A7R IV Mirrorless Camera Body



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Sony Alpha 7R IV Mirrorless Camera Body
£3,199.00 Price includes £300.00 cashback Today you pay £3,499.00

You claim £300.00 cashback find out more

Claim £100 cashback on selected lenses find out more

Free LA-EA5 lens adaptor when you PX* find out more

Free 2 Year Warranty find out more

Half Price 4 Year Warranty find out more

Availability: In stock



Sony’s full-frame mirrorless A7R IV reveals ever more overwhelming photographic vision, with expressive prowess once expected only in medium-format cameras and overpowering high speed in a compact body. See how its enhanced rigidity and connectivity raise your productivity.


Key features

  • 61MP Full-Frame Exmor R BSI CMOS sensor
  • BIONZ X image processor
  • 567-Point phase-detection AF system
  • UHD 4K 30p video recording with HLG & S-Log3 Gammas
  • 5.76m-dot Tru-Finder OLED EVF
  • 3.0" tilting touchscreen LCD
  • Up to 10 fps burst shooting
  • ISO: 100-32000
  • 5-axis SteadyShot in-body image stabilisation
  • 240MP pixel shift multi shooting
  • Dual UHS-II SD slots

Incredible AutoFocus

Includes Sony Real-Time Tracking technology, winner of Best Photo Innovation in the TIPA Awards 2020.
Once locked on with a half-shutter press, Sony's Real-Time Tracking AF Technology tracks the subject wherever it moves within the frame.
With Real-time EyeAF (for humans and animals) the camera will automatically pick up and lock onto the eye of the subject, when visible in the shot. It's speed and accuracy helped it to be awarded with the Best Photo Innovation certification at the 2020 TIPA (Technical Image Press Association) World Awards 2020.

61.0-megapixel full-frame sensor

61.0-megapixel full-frame Exmor R CMOS sensor combined with BIONZ X imaging engine delivers unprecedented resolution, fine gradation, and low noise to open entirely new dimensions of detail just as pro photographers expect. The A7R IV captures the mood of each scene and the texture of aimed subjects.

15-stop dynamic range

The latest BIONZ X image processing engine works in tandem with front-end LSI to maximise high-resolution sensor performance while achieving up to 15-stop dynamic range at low ISO sensitivity.

Useful 26.2MP with APS-C cropping

Thanks to extraordinary image resolution, you can still maintain remarkable high-resolution images as approximately 26.2 megapixels even after cropping a full-frame image down into APS-C size. This means the A7R IV can help you proactively utilise 61.0-megapixel full-frame shooting, for example, in bird photography that tends to require cropping editing to magnify captured images.

 Real-time AF

Real-time Eye AF represents the evolution of portrait shooting. This AI-aided technology provides immediate, accurate eye detection and tracking for crisp, clear focus on the subject’s face, even when capturing a fast-moving model in a photo session. The photographer can concentrate on composition — for smoother workflow that counts with pros.

4K movie recording 

Full frame and Super 35 formats can be selected for 4K movie recording. Super 35mm mode can condense approx. 2.4 times the amount of data required for 4K movies (QFHD: 3840 x 2160), resulting in high-detail 4K with minimal moiré and jaggies. In either mode, the advanced image processing system delivers more accurate skin tones as well as smoother highlight gradations.

Dual card slots

Both SLOT 1 and SLOT 2 are compatible with UHS-I and UHS-II for fast mass-volume data writing. The A7R IV can simultaneously or relay record, separate RAW/JPEG data and stills/movies, and copy data between cards.

Silent shooting

Silent shooting not only provides a useful advantage in venues where quiet is required but avoids vibration that can cause camera-shake blur. Vibration-free shutter maximises extremely high A7R IV resolution for crisp clear images.

5-axis in-body image stabilisation

The in-body 5-axis image stabiliser algorithm is optimised to maximise high-resolution 61.0-megapixel image sensor performance. This fully supports your handheld shooting for reliability as effective as 5.5-stop higher shutter speed.


Specification Overview

Brand Sony
Model alpha A7R IV
Condition New
EAN 4548736108332
Megapixels 61
Sony FE Mount
3 inch
Full Frame
10 fps
61 MP Exmor R CMOS sensor
Lens -
Battery NP-FZ100 (supplied)
Dimensions 77.5 x 96.4 x 128.9 mm
Weight 665 g
30 sec. - 1/8000
Viewfinder 5.76 million dot UXGA OLED, approx. 100% coverage
567-Point Phase-Detection AF System
Sony Alpha a7R IV Body, NP-FZ100 Rechargeable Battery, BC-QZ1 Battery Charger, ALC-B1EM Body Cap, Cable Protector, Shoulder Strap, Accessory Shoe Cap, Eyepiece Cup, USB Type-C Cable
FE Mount lenses
  • Sony Winter Cashback

    Claim cashback on selected Sony compact cameras, camcorders and mirrorless cameras and lenses this winter. See what's included on the Sony Offers Page.

    To claim your cashback or for more information, please visit the Sony website.

    PLEASE NOTE: Cashback claims cannot be made until 30 days after purchase and you must sign up or sign into an existing account on the Sony website in order to claim.

    Please make a note of the claim information and website address as this will not be visible on this product once the promotion has ended.

    OFFER EXPIRES: 31/01/2021

  • Claim £100 cashback on selected lenses

    Welcome to Alpha. Sony are giving you £100 off your next 3 lenses! Buy an eligible Sony Camera, register your camera on My Sony and then claim £100 cashback on your next 3 qualifying lens purchases.

    Full information including qualifying cameras, lenses and detailed information on how to claim available on the Sony Alpha Lens Cashback blog page.

    Find out more

    Offer Expires: 31-03-2021

  • Free LA-EA5 lens adaptor when you PX*

    Free LA-EA5 lens adaptor worth £269 when you trade in your Sony A700, A900, A77 Mark II, A77, A99 Mark II or A99 against a new Alpha A6400, A6600 or any Alpha 9 or Alpha 7 series full frame camera and get a free LA-E5 lens adapter.

    The LA-E5 Adapater allows you to use your Sony A mount lenses on Sony E mount cameras.

    *selected trade-ins only as listed above.

    Simply fill in a valuation request form to find out the value of your old equipment and arrange a trade-in, or call into your local store.

    Offer Expires: 31-03-2021

  • Free 2 Year Warranty

    Free 2 Year CoverPlus Warranty with new compact cameras* over £200 and new interchangeable lens cameras* and lenses*.

    The free warranty will be added to your basket automatically. Find out more about CoverPlus warranty at

    *Excludes Sigma, Tamron and Panasonic Lumix G/S (these brands have their own free extended warranty promotions), action/waterproof cameras, instant film/print cameras, Hasselblad or pre-owned equipment.

    Offer Expires: 31-03-2021

  • Half Price 4 Year Warranty

    Extend your free 2 year CoverPlus Warranty to 4 years for just £40. That's half the normal price!

    To take advantage of this offer, you'll need to make sure you add the 4 Year CoverPlus Warranty to your basket. The discount will be applied at the checkout.

    Find out more about CoverPlus warranty at

    *Offer only valid on items with this promotional message showing. Please ensure you use the link above to add the correct CoverPlus Warranty for this product to your basket.

    Offer Expires: 31-03-2021

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