The Kenko AI Flash AB600-R is designed as a shooting tool to help the photographers to step up to another level of photography and to reassure them with the confidence of handling the light in their own, unique and efficient way. In portraits, where the lighting control is quite important, there are 3 main techniques that are frequently practiced by photographers: bounce, off-camera and multiple flash shooting. All three techniques require rich experience and intuition. The Kenko AI Flash AB600-R incorporates Auto Bounce function that will take over the most difficult part in the shooting process - bounce, make it automatic, and let the photographer achieve the best effective results in the most efficient way while focusing on the artistic part of the process.

The Kenko AI Flash AB600-R will be helpful for advanced amateur photographers who want to start using flash but feel unconfident in their abilities to handle the light in a right way, and professional photographers who intend to improve their workflow in more rational and efficient way.